Best Time to Post on YouTube

Postigniter's free YouTube Upload Schedule tool uses data-backed benchmarks to show you the best times to publish videos on YouTube — personalized by your content category to help you reach more viewers and grow faster.

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Select Your Content Niche

Choose your niche for more specific posting times, or view general benchmarks.

How this works: These times are based on industry benchmark data on YouTube. Results may vary based on your audience's location and behavior. Want times based on your audience? The Smart Scheduler in a Pro workspace learns them from your own posts.

Weekdays Monday — Friday

1
12:00 PM Best

Lunch break viewing

2
5:00 PM

Post-work content time

Weekends Saturday — Sunday

1
10:00 AM Best

Weekend morning binge

2
3:00 PM

Afternoon viewing session

Weekly Posting Schedule

Mon
12:00 PM Lunch break viewing
5:00 PM Post-work content ti...
Tue
12:00 PM Lunch break viewing
5:00 PM Post-work content ti...
Wed
12:00 PM Lunch break viewing
5:00 PM Post-work content ti...
Thu
12:00 PM Lunch break viewing
5:00 PM Post-work content ti...
Fri
12:00 PM Lunch break viewing
5:00 PM Post-work content ti...
Sat
10:00 AM Weekend morning bing...
3:00 PM Afternoon viewing se...
Sun
10:00 AM Weekend morning bing...
3:00 PM Afternoon viewing se...

Tips for Posting on YouTube

Post consistently

A regular posting schedule trains the algorithm and keeps your audience engaged.

Track your analytics

These are benchmarks — your actual best times depend on where your audience is located.

Consider time zones

These times are general benchmarks. Adjust for your primary audience's time zone.

Let the Smart Scheduler find your times

A Pro workspace learns your audience's real activity and publishes at your personal best times.

Pro workspace

Find your channel's best time to upload

Benchmarks are a starting point. The Smart Scheduler learns when your viewers actually show up and publishes your uploads to YouTube at those times.

Smart Scheduler

Learns when your own audience engages and suggests your best slots, not industry averages.

Auto-publishing

Schedule once and it posts to YouTube, Instagram, Facebook and TikTok for you.

YouTube dashboard

Track your channel's growth over time instead of one-off snapshots.

Start your Pro workspace or create a free account first

Frequently Asked Questions

Our posting schedules are based on aggregated industry benchmark data from sources like Sprout Social, Later, and HubSpot, covering millions of posts across all major platforms. Times are broken down by platform, day type (weekday vs weekend), and content niche.
The times shown are general benchmarks and not tied to a specific time zone. We recommend adjusting them based on where your primary audience is located. For personalized times, the Smart Scheduler in a Pro workspace schedules in your workspace's time zone and learns from the reach of your own posts.
Different audiences have different daily routines. For example, gaming audiences are most active in evenings and weekends, while business and finance audiences engage more during work hours. Our niche-specific data reflects these behavioral patterns.
It depends on the platform. For TikTok, 1-3 times daily is ideal. Instagram performs well with 3-5 posts per week. YouTube benefits from 1-2 videos per week. LinkedIn and Facebook work best with 3-5 posts per week. Consistency matters more than frequency.
Yes. The Smart Scheduler in a Pro workspace connects to your social accounts, analyzes the real reach of your own posts and suggests the posting times that work for your audience. Until it has enough of your data, it falls back to the benchmarks shown here.
Yes, the Best Time to Post tool is completely free with no limits. You can check optimal posting times for any platform and niche combination without creating an account.

Explore posting schedules for other platforms

Best Time to Post on TikTok Best Time to Post on Instagram Best Time to Post on Facebook Best Time to Post on LinkedIn Best Time to Post on X (Twitter)